The Swedish Affair: Volvo & SAAB
The Swedish Affair: Volvo & SAAB Swedish car makers Volvo and SAAB are having difficulties. Volvo because of its owner Ford is in difficulties and SAAB because they can’t make money and their owner GM has cut the financial cord. SAAB is now under a formal restructuring and haves three months to come up with a plan for the future....
The Scandinavian Advantage
The Scandinavian Advantage Scandinavian companies are successful on the American market. Brands like Volvo, Ikea, Bang & Olufsen, Nokia, Danfoss, Vestas, Novo and Lego are well-known in the US. Why do these and more Scandinavian companies have a chance on the American market, where the financial resources for research, the...